Dave Elman was a master hypnotherapist and his mastery of semantics allowed him to achieve phenomenal results with the patients brought to his class by his student-physicians! Even so, hypnotic semantics has clearly evolved quite a bit since his era. While today we avoid some words commonly found on his recordings, the overall principles he advocated are still the heart of our profession. Learn the proper semantics to use so that your clients accept your suggestions not only as given, but as intended. Learn what NOT to say to avoid sabotaging your sessions. These principles apply whether your practice is in a public place (stage and street), or only in your office during a one-on-one conversation. Topics covered will also include a discussion of how your semantics must match your subject in age, attitude, education, and general perceptions. Approaches to children differ from those to adults. There are "painted" words which should almost NEVER be used -- do not "put under" a client -- pets are put under by the vet. Do not use the word "pain" when prepping a client for a medical procedure (with doctor approval of course). Do not use.... but why cover them all? -H.L. Elman [2016 Lecture]
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